Firstly i had to think of the name i wanted for my production company and i decided to go with the name 'Relative' because it portrays and modern and up to date image which is exactly what i want to company to be portrayed as. Next i researched font from ranges of skateboard and production companies and i wanted to go with that indie/skateboard style. After blending the styles and finally coming up with a style of font that i liked i began drawing the logo you see in the middle photo. Then i scanned this onto the company and using the adobe illustrator software i was able to create a digital rendering of this logo. Then i played around with ideas for my ident and settled with the idea of the skateboard doing a ollie and slamming back into place. After placing it into the software after effects i was able to create the movement that i wanted. Finally i exported the animation into final cut pro and added the sound and fade to make the fined product.
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16 year old Media Studies student interested in music, film, marketing and sports.Archives
May 2016
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